Neo-mad(ness) represents a modern approach to understanding and embracing the diverse experiences and perspectives of mental health, particularly in the context of today's complex social, cultural, and historical backgrounds. This movement acknowledges the unique insights and lived experiences of those who are often labeled as 'mad' in our society. It operates within our current era, often referred to as 'techno-feudalism' or 'neo-feudalism', where technology and traditional power structures intertwine.

At its core, this movement emphasizes 'critical compassion', a way of recognizing and respecting all forms of mental health experiences. It challenges the traditional medical and ethical views that often impose a rigid value system on mental health, and it questions the colonial-era definitions of sanity and insanity, especially in relation to conventional notions of rationality.

Neo-mad(ness) also focuses on the importance of personal identity, acknowledging that it can be fluid and continuously evolving. It values the creation of meaning and the building of worlds through individual and collective perspectives. Finally, it emphasizes the importance of building communities through shared understanding and collaborative efforts, fostering a more inclusive and empathetic approach to mental health